creative services
The creative process begins with the strategy.
This is where we talk about colors and voices and fun stuff like that. But before LightSource Marketing even begins any graphic design or creative work, we develop a unique positioning strategy for your organization, product or service. Built upon solid market intelligence and research, we assemble a specially selected team of creative and strategic professionals to set your organization on the path to greater success.
Our experience shows us that no product or service can be truly successful without developing a strong positioning strategy.
Take a look at the work we've done that's made a difference for our clients.
LightSource Marketing's Brand Agility Checklist
- Is your strategic plan updated?
- Have you updated your logo in the last 5 years?
- Are your marketing materials (brochures, case reports and sales presentations) fresh and easily updated?
- Are you actively managing SEO? Do you have a defined strategy for online advertising, as well as social media?
- Have you extended your brand and imaging to all of your communications?
- Do you have updated market and client research? Are your positioning and messaging strategies documented for each product line and the company as a whole?
- Are you reaching your target markets effectively and affordably?
If you answered "no" to any of these, it's time to contact us.
